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Why is the best sportsbook of 2022
Jun 1, 2022, 3:09:00 AM

Why is the best sportsbook of 2022 is known for giving a fun, fast and fair betting experience. This is why the site has been successful in the past few years and they have been a leading brand that is loved by the masses.

There is nothing we love more here than sports, and you can be sure that we will give you the best offers that you would enjoy in betting. This is why we do everything to bring the passion and hype of betting in the world’s biggest games.’s vision as the most innovative sportsbook of 2022 is more about reaching out to more customers around the world. We want to bring a superb betting experience to every person who wants to enjoy the big intense games out there.

Bet on live soccer games as a leader in sports betting innovation is one of the top sites seen as a leader in sports betting innovation. While most betting sites out there prefer to use the traditional betting markets and technologies, has ushered into a new era with a lot of new features that caught the eyes of punters.

Here are a few tweaks that has engineered:

Virtual sports took betting to the next level with their virtual sports section. This led punters to enjoy betting on different games while also being able to watch them live and on demand. The Golden Race feature was the biggest innovation for that end as it offered high quality audio along with high definition video. 

Different football leagues and events are covered. This also includes greyhound racing, horse racing, speedway racing and motorbike racing. The Golden Race also offers Instant Sports, which features real fighting and 3x3 basketball. mobile app stepped up its push as the most innovative bookmaker in the world by extending their reach with a new mobile app. This allowed punters to experience a convenient betting journey with their mobile device. 

Punters can easily bet on their favourite sports without much hassle. The smooth performance of the mobile app gives you a much more immersive experience like no other.

Improved betting coverages

Betting just got bigger on with a lot of sports covered all over the world. Get the latest odds on sports tournaments and enjoy betting on various markets to choose from. 

News articles have been present on the site as well. Betting guides helps punters make the best of their wagers and has been a huge plus. This just proves how consistent is when it comes to their vision of being the most innovative sportsbook out there.

See the latest odds on soccer outrights

Exciting marketing campaigns has been making a huge impact on various industries despite having a focus on the betting side. The site has a lot of marketing campaigns that have led to the rise of the number of users.

From partnerships with football clubs and known icons,’s reach all over the world continues to grow on a much bigger scale. 

Club sponsorships

What better way is there to promote sports betting than striking up a deal with some of the most popular football clubs in the world? have secured multiple football deals with Arsenal FC and Southampton FC in the English Premier League and São Paulo in the Campeonato Brasileiro Série A.

Partnerships with artists has also made its way into multiple industries by signing some top icons as their ambassadors. The likes of Brazilian footballer Denilson, former cricketer Brett Lee, Kenyan rapper King Kaka, Nigerian singer Tekno Miles, South African rapper/boxer Cassper Nyovest and former sumo wrestler Kaito Baruto are all known names in partnership with the site. These icons have played a huge role in helping make the marketing campaigns successful, which is unique for a site like

Place wagers on different soccer leagues

Leading the world in crypto betting is seen as the most innovative bookmaker with a lot of tweaks in their crypto betting side. This is why they have an immense focus on allowing the use of crypto for placing wagers on different sports wagers. 

Their dedication to crypto is stunning. has been more of a reliable crypto bookmaker that a lot of punters would trust their wagers on. This is why it is one of the most popular sites that you can trust to bet on as well.

Here’s how has led the world in crypto betting:

Home of Bitcoin betting takes pride as one of the leading crypto betting sites in the world. Their brand as a leading crypto betting site means a lot in their campaign as the most innovative sportsbook for 2022.

Supporting various cryptocurrencies did not lock its support to Bitcoin alone, they also support the following crypto:

  • Ethereum (ETH)
  • Litecoin (LTC)
  • Tether (USDT)
  • Tron (TRX)
  • Ripple (XRP)
  • Cardano (ADA)
  • Dogecoin (DOGE)
  • AllSports (SOC)

This kind of crypto support means they are keen to provide betting opportunities to all punters out there. With crypto, there are less to none transaction fees, which makes it easy for bettors to enjoy their experience to go along with faster transaction speed.

Outstanding partnerships with sports clubs is known for their club deals with famous football teams. This is one of the best ways to extend their reach to more sports fanatics who are also keen to make some moves in betting as well. This is why it is an effective marketing strategy for the site.

Arsenal partnership secured its deal with one of the top English clubs in Arsenal to start the 2020-21 season, and they have done a great job to keep a strong market with the North London club. As one of the top teams in the English Premier League, a partnership with Arsenal led to the site’s logo being displayed at Emirates Stadium during Arsenal official home games and throughout digital club promotion.

Southampton partnership also has a deal with Southampton FC as their main club partner from the 2020-21 season. This partnership was much bigger with the site’s logo being displayed in front of player kits as the main sponsor for the senior and under 23 teams. The Saints’ reputation of being one of the biggest teams in the league has been a big boost for

Sao Paulo partnership

Sao Paulo is one of the historic teams in the Brazil Serie A, and became the main sponsor back in July 9, 2021. As a three-time World and Libertadores champion, along with six in the domestic league, Sao Paulo is definitely one of the best clubs that have made popular in terms of reach.

Past partnerships also had former deals with teams such as Flamengo in the Brazil Serie A, Watford in the Premier League and Rosario Central in the Argentina Superliga. On top of that, made the biggest noise as the most innovative bookmaker in 2019 as they became the principal sponsor for the CONIFA 2019 European Football Cup.

Top notch VIP services is known for providing exclusive rewards along with unique perks to entice their customers to join the platform and get the chance to be invited on the VIP club. Here are some of the awesome rewards that you can get:

Exclusive rewards for VIPs

VIPs can enjoy exclusive access to the best managers that can help them in their betting sessions. VIPs can also get exclusive free wager rewards with offers and promotions over €900,000 worth of monthly prizes.

Unique VIP Perks

Perhaps the biggest win that made the most innovative sportsbook out there is the unique perks they have for their VIPs. Lucky VIP winners get a chance to travel to different parts of the world and watch various sporting events - all on’s provisions.

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High regard for customer experience is dedicated to its customers and their overall experience on the site. This is why a lot of punters enjoy their time betting on various sports matches, and it cannot be denied that the fun, fast, and fair experience is clearly felt by a lot of customers on the site.

Clubhouse perks

The Clubhouse is clearly one of the most rewarding perks of being a loyal customer at This is a community for all users of the site where provides the biggest benefits, such as free bets, free spins, free hands and even cashbacks. The Clubhouse is a great chance for you to get the best wins punters have been waiting for.

Improved help centre and live chat’s claim as the most innovative sportsbook in the world has been fueled with a much bigger focus on customer experience and satisfaction. The site has given more attention on giving faster response to their customers while also adding more helpful answers on their help centre. as a leading brand in the betting industry is definitely the best sports betting site you can find that has a lot of focus for overall betting experience than profit. They have done a great job in innovating the site to make it more enjoyable for a lot of punters.

This is why is the most innovative bookmaker in the world, and their efforts to make the betting experience better for their customers has been phenomenal. Join the hype and start betting on various sports events here at

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Words: Paul Daniel Flores

Image: Alamy